A guide for community leaders to use when planning to implement the “Talk. They Hear You.” campaign in their communities. The guide offers best practices and step-by-step guidance for using the campaign.

A guide for community leaders to use when planning events on underage drinking and substance use prevention for parents and caregivers, educators, and other adult role models. The guide offers best practices and sample materials for planning successful events.

This annual report for the "Talk. They Hear You." Parent-Oriented National Media Campaign highlights the campaign's history and progress in 2019.

A guide for community leaders to use when working with the media to promote underage drinking and substance use prevention resources for parents and caregivers, educators, and other adult role models. The guide offers best practices and sample materials for engaging the media.

The purpose of the guide is to provide school leaders and administrators with key information regarding student assistance services for substance use and mental health initiatives.

This annual report for the "Talk. They Hear You." Parent-Oriented National Media Campaign highlights the campaign's history and progress in 2018.

This annual report for the "Talk. They Hear You." Parent-Oriented National Media Campaign highlights the campaign's history and progress in 2017.

This material is an addendum to the 2018 annual report for the "Talk. They Hear You." Parent-Oriented National Media Campaign.

Provides parents of children ages 9 to 15 with the tools and information they need to start talking with their children early about the dangers of alcohol. Includes a suite of materials that helps reinforce the underage drinking prevention campaign's messages.

This report discusses the prevalence and nature of underage drinking, and reviews the effectiveness of the "Talk. They Hear You" campaign.